Convoclub IRL

Convoclub goes IRL

Wednesday 17 June 2026

University of Surrey · Guildford

Register for this event

Free · limited spots · Luma waitlist if we fill up

Dear Convofriends, I'm so happy to announce that Convoclub is going IRL!

On Wednesday 17 June 2026, the day after the HUMIC symposium at the University of Surrey, we're hosting the very first Convoclub IRL: a casual, community-driven day for conversation designers, linguists, AI folks and anyone who loves language and the way humans (and machines) talk.

This will be a day full of all the stuff that you always wish you could do at a conference, but never have time for: catching up with friends, getting to meet new people, spend time outside in a casual conversation and going beyond the hype & pitches to do some real learning.

A massive thank you to the Surrey Institute for People-Centred AI (PAI) for sponsoring this meetup and hosting us on the University of Surrey campus. Convoclub IRL would not be happening without them.

Wednesday 17 June 2026

Programme

Here's the shape of the day. A few talks are still TBA.

  1. 09:30–10:00

    Reception & coffee

  2. 10:00–10:15

    Welcome

    Maaike Groenewege & Doris Dippold

  3. 10:15–10:30

    Welcome from the Surrey Institute for People-Centred AI (PAI)

  4. 10:30–11:00

    The realities of enterprise RAG

    Oluwabusayo Omolabi

    What it takes to ship RAG that behaves itself inside a regulated bank.

    Session detailsHide details

    About the session

    This session will explore the realities of building Retrieval-Augmented Generation (RAG) systems in enterprise environments, with a focus on behavioural guardrails, tone of voice adherence, and response reliability.

    Busayo will discuss how teams define acceptable AI behaviour, manage retrieval quality, and design systems that remain trustworthy, compliant, and aligned with business expectations, drawing on practical challenges, approaches, and lessons learned from real-world conversational AI implementations.

    About Oluwabusayo

    Oluwabusayo Omolabi is an AI Conversation Designer at Lloyds Banking Group, where she architects large-scale, generative AI-powered conversational systems within one of the UK's most regulated industries. With over five years of experience in conversational AI, she specialises in designing intelligent, human-centred systems powered by LLMs, machine learning, and data-driven insight.

    Beyond her corporate career, Busayo is a tech entrepreneur and ecosystem builder. A member of G100 mission million for Robotics, Automation and STEM and is the Co-founder and Director of iT8 Academy Ltd, a UK-registered tech academy, where she has trained and mentored aspiring professionals to successfully transition into technology careers.

  5. 11:00–12:15

    Linguist for a day

    Doris Dippold & Adam Brandt

    Group A: applying rapport theory to user research and conversation design (Doris Dippold) Session detailsHide details

    About the session

    What does it take to build conversational products that are empathetic to users' needs? In this interactive workshop, Doris Dippold will introduce her recently published taxonomy of human-machine rapport, benefiting conversation designers and their teams in user research, message design and user-led evaluation. Through hands-on exercises, you will learn to apply this taxonomy to interviews and survey responses of chatbot users and consider how you will apply the insights gained to prompt and fine-tune your system for rapport driven, empathetic responses. The workshop will end by discussing the opportunities and challenges of implementing rapport considerations in the conversation design workflow.

    About Doris

    Doris is an applied linguist passionate about the power of language and culture to shape how we think, speak, write and communicate with machines and one another. Her work spans research, teaching, and consultancy at the intersection of human AI interaction and intercultural communication. As part of her applied research, she works with public and private sector partners to bring insights from sociolinguistics and pragmatics insights into conversational AI. Doris is a Principal Fellow of the Surrey Institute for People Centred AI and a co-chair of the BAAL HUMALA Special Interest Group.

    Group B: third position in conversation analysis and prompt design (Adam Brandt) Session detailsHide details

    About the session

    In this interactive workshop, Adam Brandt will introduce the conversation analytic concept of 'third position': the turn in which an agent responds to a user's answer, and show how Conversation Analysis research on this can inform prompt design for chatbots and voice agents.

    Through hands-on exercises, we will apply these insights to evaluate and improve agent responses, with a focus on making interactions more naturalistic and reducing unnecessary verbosity. We will end by discussing how third position thinking can be embedded practically in conversation design workflows.

  6. 12:15–13:00

    Lunch

  7. 13:00–13:30

    Selecting and fitting a voice that truly represents your brand

    Anna Greilich

    Brand-aligned voice design, and the EU AI Act disclosure question for human-sounding bots.

    Session detailsHide details

    About the session

    The plan for the session is to discuss how teams can ensure a newly adopted voice aligns seamlessly with existing conversational flows and brand identity, covering the technical and strategic considerations that determine whether a voice bot feels like a natural extension of a brand. The session will also address a critical transparency challenge introduced by the EU AI Act: as synthetic voices grow increasingly human-like, how should dialogue openings be designed to meet disclosure requirements without undermining the user experience?

    About Anna

    Anna Greilich is a PhD candidate at the Graduate School of Empirical and Applied Linguistics at the University of Münster, Germany, where her research focuses on multi-turn, voice-based human-machine interaction from the perspective of information structure. Since 2022, she has also worked as a Conversational AI Experience Designer at Ideabay.ai, where she applies her user-oriented design and research expertise to real-world conversational AI implementations.

  8. 13:30–14:30

    Who gets to dream the machine?

    Marly Pierre-Louis

    A flash book club.

    Session detailsHide details

    About the session

    We design from assumption. What a 'natural' voice sounds like, what makes a chatbot feel helpful, whose language gets to be the default: these aren't neutral choices. They reflect who builds the systems and whose world gets treated as normative.

    Speculative fiction writers have been sitting with hard questions about language, power, and non-human intelligence for decades. What can they teach us? And what might we design differently if we let their questions in?

    About Marly

    Marly Pierre-Louis is a UX Consultant based in Amsterdam. With 10+ years across e-commerce, fintech, and fem tech, her work spans experimentation, content operations, and LLM training. She helps teams practice good governance, judgment, craft, and care as AI reshapes how products are built. Alongside her consulting work, she is a speculative writer and community cultivator whose creative practice explores inner worlds, survival strategies, and spaces of possibility.

  9. 14:30–14:45

    Coffee break

  10. 14:45–15:15

    AI in design systems: progress, pitfalls, and where Tesco is

    Nikoletta Ventoura

    A look at the messy frontier of AI design standards. Come ready to discuss.

    Session detailsHide details

    About the session

    Companies are starting to formalise how AI fits into their design systems. But it's early, messy, and full of unanswered questions. In this talk, we'll explore the landscape of AI design standards emerging across the industry, look at both the progress and the pitfalls, and share where Tesco is in the process. Come ready to discuss.

    About Nikoletta

    Nikoletta Ventoura is an award-winning Conversation Designer, named one of the Top 10 Conversational AI practitioners in the UK this year. With a background in Computational Linguistics, she's been designing, developing and evaluating AI agents for the past 6 years. Now she's working as a Senior Conversation Designer at Tesco.

  11. 15:15–16:15

    Convoclub IRL session: UX design in times of GenAI (walk & talk)

    How do you design for your users if half of the time you have no idea what your agentic platform is up to?

    Maaike Groenewege & Romina Pankoke

  12. 16:15–16:30

    Wrap-up & close

    Maaike Groenewege & Doris Dippold

Practical info

Getting there

The campus is walking distance from Guildford mainline railway station and the town centre (around 35 minutes from London Waterloo by train).

By coach: National Express route SH030 stops at Egerton Road / Tesco, a short walk from campus. By local bus: Stagecoach routes stop at various University locations.

Parking

Free parking is available on campus, but you must pre-register your vehicle. If you'd like to drive, please email me and I'll send the registration link.

The car parks use ANPR, so if you have not pre-arranged parking please use the Visitors pay-and-display car park only.

Cost

Free. Spots are limited, so register early. If we fill up, the Luma waitlist will open and I'll release spots as they free up.

Open to everyone

Convoclub members and curious newcomers alike. Not a member yet? Come hang out with us at convo.club.

Reserve your spot

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FAQs

When and where is Convoclub IRL?

Wednesday 17 June 2026, from 09:30 to 16:30, at the University of Surrey, Guildford campus (Stag Hill, University Campus, Guildford GU2 7XH, United Kingdom). Around 35 minutes from London Waterloo by train.

How much does it cost?

Free. Spots are limited, so register early. If we fill up, the Luma waitlist will open and Maaike will release spots as they free up.

Who can attend?

Convoclub members and curious newcomers alike. Conversation designers, linguists, AI folks, and anyone who loves language and the way humans and machines talk. Not a member yet? Come hang out at convo.club.

Do I need to attend HUMIC too?

No. Convoclub IRL is a stand-alone day. It runs the day after the HUMIC symposium at the same venue, so you can also treat it as an add-on. Each event has its own registration page.

How do I propose a session or topic?

There is space on the Luma registration form to suggest a session, ask-me-anything, portfolio review, or topic. The full programme is co-designed with the community.

What language will the day be in?

English.